Privacy Policy

All websites administered by Tress Marketing Solutions, LLC (“TMS”), including https://www.fasterwaytofatloss.com, https://www.fasterwaytofatlossmen.com, https://www.fasterwayshop.com, and https://www.fasterwaycoach.com and (collectively as the “Websites”), are governed by the following Privacy and Data Usage Policy.

We respect your privacy and are committed to protecting it. The purpose of this Privacy and Data Usage Policy is to inform you what personally identifiable information we may collect and how it may be used.

WHAT INFORMATION WE COLLECT

The Websites collect information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household (“Personal Information”). The Websites have collected the following categories of Personal Information in the past twelve months:

Identifiers:

This includes: Real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol (“IP”) address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers.

We have collected this type of Personal Information in the past twelve months.

Personal Information as Described in California Consumer Records Statute

This includes: Name, signature, social security number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical

We have collected this type of Personal Information in the past twelve months.

Protected Classification Characteristics

This includes: Age (over age 40), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental health disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, or genetic information

We have collected this type of Personal Information in the past twelve months.

Commercial Information

This includes: Records of personal property, products, or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies

We have collected this type of Personal Information in the past twelve months.

Biometric Information

This includes: An individual’s physiological, biological or behavioral characteristics, including an individual’s DNA, that can be used, singly or in combination with each other or with other identifying data, to establish individual identity.

We have collected this type of Personal Information in the past twelve months.

Internet or Other Electronic Network Activity Information

This includes: Browsing history, search history, and information regarding a consumer’s interaction with the Websites, application, or advertisement, etc.

We have collected this type of Personal Information in the past twelve months.

Geolocation Data

This includes physical location or movements.

We have not collected this type of Personal Information in the past twelve months.

Sensory Information

This includes: Audio, electronic, visual, thermal, olfactory, or other similar information.

We have not collected this type of Personal Information in the past twelve months.

Professional or Employment-related information

This includes your current or past employment history or other information related thereto.

We have not collected this type of Personal Information in the past twelve months.

Education Information

This includes: Information that is not publicly available personally identifiable information as defined in the Family Educational Rights and Privacy Act, which includes: records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, schedule, student identification codes, student financial information, or student disciplinary records.

We have not collected this type of Personal Information in the past twelve months.

Inferences Drawn from Personal Information

This includes inferences drawn from the Personal Information collected by the Websites to create a profile about a consumer reflecting the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.

We have not collected this type of Personal Information in the past twelve months.

WHAT INFORMATION WE HAVE USED FOR BUSINESS PURPOSES

From time to time, the Websites use your personal information for business purposes. A “business purpose” is defined as the use of personal information for the business’ or a service provider’s operational purposes, or other notified purposes, provided that the use of personal information shall be reasonably necessary and proportionate to achieve the operational purpose for which the personal information was collected or processed or for another operational purpose that is compatible with the context in which the personal information was collected. The Websites have collected the following categories of Personal Information in the past twelve months:

Identifiers

We have used the following information when voluntarily entered: Real name, postal address, unique personal identifier, email address.

We have used the following information, which has been automatically collected or obtained through cookies: Internet Protocol (IP) address.

Personal Information as Described in California Consumer Records Statute

We have used the following information, which has been voluntarily entered: Name, credit card number for purchases (which are processed through a service provider and not stored in our system).

Protected Classification Characteristics

We have used the following information which has been voluntarily entered: gender and gender identity, which are selected during purchase of programs with gender differences.

Commercial Information

We have used the following information which has been voluntarily entered: purchase records related to purchases from the Websites.

Biometric Information

We have used the following information which has been voluntarily entered: physiological information which may be entered at the time a person makes a purchase for a FASTer Way program.

Internet or Other Electronic Network Activity Information

We have used the following information, which has been automatically collected or obtained through cookies: browsing history and information regarding a consumer’s interaction with the Websites, application, or newsletters.

Geolocation Data

We have not used any information in this category for business purposes.

Sensory Information

We have not used any information in this category for business purposes.

Professional or Employment-related information

We have not used any information in this category for business purposes.

Education Information

We have not used any information in this category for business purposes.

Inferences Drawn from Personal Information

We have not used any information in this category for business purposes.

WHAT INFORMATION WE HAVE SOLD

From time to time, the Websites may sell your Personal Information. A “sale” is defined as “selling, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a consumer’s personal information by the business to another business or a third party for monetary or other valuable consideration. The Websites have sold the following categories of Personal Information from you in the past twelve months:

Identifiers:

We have sold the following information, which has been automatically collected or obtained through cookies: Internet Protocol (IP) address for advertising purposes.

Personal Information as Described in California Consumer Records Statute

We have not sold any information in this category.

Protected Classification Characteristics

We have not sold any information in this category.

Commercial Information

We have not sold any information in this category.

Biometric Information

We have not sold any information in this category.

Internet or Other Electronic Network Activity Information

We have sold information for advertising purposes through the Facebook or Pinterest pixel.

Geolocation Data

We have not sold any information in this category.

Sensory Information

We have not sold any information in this category.

Professional or Employment-related information

We have not sold any information in this category.

Education Information

We have not sold any information in this category.

Inferences Drawn from Personal Information

We have not sold any information in this category.

HOW WE COLLECT PERSONAL INFORMATION

  • Information You Voluntarily Submit to the Websites: The Websites may collect personal information from you such as your name or email address. For example, you may voluntarily submit information to the Websites by subscribing to a newsletter or making a purchase. In addition, we may ask you to create a user profile, which would allow you to create a username and password. We will store the username, but your password will not be visible in our records.
  • Information We Collect from Others: The Websites may receive information about you from other sources. For example, if you use a third-party software through the site, they may transfer information to us for fulfillment.
  • Automatically-Collected Information: The Websites automatically collect certain information about you and the device with which you access the Websites. For example, when you use the Websites, the Websites will log your IP address, operating system type, browser type, referring website, pages you viewed, and the dates/times when you accessed the Websites. The Websites may also collect information about actions you take when using the Websites, such as links clicked.
  • Cookies: The Websites may log information using cookies, which are small data files stored on your browser by the Websites. The Websites may use both session cookies, which expire when you close your browser, and persistent cookies, which stay on your browser until deleted, to provide you with a more personalized experience on the Websites.

HOW YOUR INFORMATION MAY BE USED

The Websites may use the information collected in the following ways:

  • To create your account, identify you as a user of the Websites, and customize the Websites for your account;
  • To facilitate your access to any paid products;
  • To market our products to you on other approved platforms, like Facebook or Instagram;
  • To market products through affiliate advertisements;
  • To send you promotional information, such as newsletters. Each email promotion will provide information on how to opt-out of future mailings;
  • To send you administrative communications, such as administrative emails, confirmation emails, technical notices, updates on policies, or security alerts;
  • To respond to your comments or inquiries;
  • To provide you with user support;
  • To process payment for purchases you make on the Websites;
  • To track and measure advertising on the Websites; or,
  • To protect, investigate, and deter against unauthorized or illegal activity.

THIRD-PARTY USE OF PERSONAL INFORMATION

We may share your information with third parties when you explicitly authorize us to share your information.

Additionally, we may share your information with “Service Providers,” which are defined as “a sole proprietorship, partnership, limited liability company, corporation, association, or other legal entity that is organized or operated for the profit or financial benefit of its shareholders or other owners, that process information on behalf of a business and to which the business discloses a consumer’s personal information for a business purpose pursuant to a written contract, provided that the contract prohibits the entity receiving the information from retaining, using or disclosing the personal information for any purposes other than for the specific purpose of performing the services specified in the contract for the business” or “retaining, using, or disclosing the personal information for a commercial purpose other than providing the services specified in the contract with the business.”

The Websites may use third-party service providers to service various aspects of the Websites. Each third-party service provider’s use of your personal information is dictated by their respective privacy policies; however, we have entered an agreement with them that they will not use your information for any purpose other than the business purposes that are part of our agreement with them. The Websites currently uses the following third-party service providers:

  • HubSpot – this service is used for delivery of email updates and newsletters. HubSpot stores your name and email address for purposes of delivering such communications. This service is also used to provide customer service to our clients. Your IP address, email address, and voluntarily entered information will be stored by Intercom on its servers.
  • Paypal – this service is used for payment processing on ecommerce products. At no time is your banking information passed to the Websites. We receive only information used for order fulfillment and reporting.
  • Stripe – this service is used for payment processing on ecommerce products. At no time is your banking information passed to the Websites. We receive only information used for order fulfillment and reporting.
  • Samcart – this service is used for our ecommerce products. Your personal information may be shared with us for purposes of order fulfillment, customer service, or reporting. You may automatically receive certain correspondence from us related to your order, but your purchase will not automatically add you to any marketing email lists.
  • Kajabi – this service is used to host our ecommerce products. Your personal information is used to create your account and communicate with you regarding the service.
  • Typeform – this service is used occasionally to capture information from our clients. All personal information is voluntarily input and is not required unless a client elects to submit the applicable form. Any information input into the form is saved by Typeform and is accessible to TMS staff.
  • Post Affiliate Pro – this service is used to allow us to service our affiliate programs, including products sold by our FASTer Way to Fat Loss Certified Coaches.
  • Salesmsg – this service is used to provide SMS communications to our clients
  • Leadpages – this service is used to create subscription pages. Leadpages captures information, which it automatically transfers to Active Campaign.
  • Vidapp – this service is used to host the FASTer Way mobile application. Your email address is shared with Vidapp to verify membership.
  • Shopify - this service is used for our ecommerce products. Your personal information may be shared with us for purposes of order fulfillment, customer service, or reporting. You may automatically receive certain correspondence from us related to your order, but your purchase will not automatically add you to any marketing email lists.
  • Merchandise Fulfillment – if you purchase a physical product from the Websites, your information may be forwarded to one of our merchandise fulfillment partners for the purpose of fulfilling your order. You may receive emails regarding shipping or fulfillment, but your purchase will not automatically add you to any marketing email lists.

At this time, your personal information is not shared with any other third-party applications. This list may be amended from time to time in the Websites’ sole discretion.

Except when required by law, Tress Marketing Solutions will not sell, distribute, or reveal your email addresses or other personal information without your consent; however, Tress Marketing Solutions may disclose or transfer personal information collected through the Websites to third parties who acquire all or a portion of our business, which may be the result of a merger, consolidation, or purchase of all or a portion of our assets, or in connection with any bankruptcy or reorganization proceeding brought by or against us.

WEBSITE ANALYTICS

The Websites use Google Analytics and Squarespace Analytics to analyze traffic to the Websites.

In order to track usage, Google Analytics places a cookie with a randomly generated Client ID on your browser. Google does use your personal information such as your IP address in order to capture reporting for the Websites regarding usage. You may opt-out of Google Analytics through a Browser Add-on, which is available here.

ANONYMOUS DATA

From time to time, Tress Marketing Solutions may use anonymous data, which does not identify you alone, or when combined with data from other parties. This type of anonymous data may be provided to other parties for marketing, advertising, or other uses. Examples of this anonymous data may include analytics or information collected from cookies.

COOKIES

The Websites use cookies to store visitors’ preferences, record user-specific information on what pages users access or visit, ensure that visitors are not repeatedly sent the same banner ads, customize content based on visitors’ browser type or other information that the visitor sends. Cookies may also be used by third-party services, such as Google Analytics, as described herein.

Users may, at any time, prevent the setting of cookies, by the Websites, by using a corresponding setting of your internet browser and may thus permanently deny the setting of cookies. Furthermore, already set cookies may be deleted at any time via an Internet browser or other software programs. This is possible in all popular Internet browsers. However, if users deactivate the setting of cookies in your Internet browser, not all functions of our Websites may be entirely usable.

ADVERTISING

Retargeting Ads
From time to time, the Websites may engage in remarketing efforts with third-party companies, such as Google, Pinterest, Facebook, or Instagram, in order to market the Websites. These companies use cookies to serve ads based on someone's past visits to the Websites. This means, after visiting the Websites, you may see an ad for our services. However, your personally identifiable information is not used by any remarketing service other than to present you offers from the Websites. We use the following third-party service providers for remarketing:

  • Facebook: Opt-out of Facebook remarketing here
  • Pinterest: Opt-out of Pinterest remarketing here
  • Google: Opt-out of Google remarketing here

Newsletters
On the Websites, you may subscribe to our newsletter, which may be used for advertising purposes. All newsletters sent may contain tracking pixels. The pixel is embedded in emails and allows an analysis of the success of online marketing campaigns. Because of these tracking pixels, Tress Marketing Solutions may see if and when you open an email and which links within the email you click. Also, this allows Tress Marketing Solutions to adapt the content of future newsletters to the interests of the user. This behavior will not be passed on to third parties; however, it is accessible by our email service provider, HubSpot.

Affiliate Program Participation
The Websites may engage in affiliate marketing, which is done by embedding tracking links into the Websites. If you click on a link for an affiliate partnership, a cookie will be placed on your browser to track any sales for purposes of commissions.

Tress Marketing Solutions, LLC. is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and links to Amazon.com. As part of this Amazon Associates program, TMS will post customized links, provided by Amazon, to track the referrals to their website. This program utilizes cookies to track visits for the purposes of assigning commission on these sales.

RIGHTS RELATED TO YOUR PERSONAL INFORMATION FOR EUROPEAN UNION RESIDENTS

Opt-out – You may opt-out of future email communications by following the unsubscribe links in our emails.

Access – You may access the personal information we have about you by submitting a request.

Amend – You may contact us to amend or update your personal information.

Forget – In certain situations, you may request that we erase or forget your personal data.

To exercise these rights, please email clientsuccess@fasterwaytofatloss.com.

Please note that we may need to retain certain information for record keeping purposes or to complete transactions, or when required by law.

SENSITIVE PERSONAL INFORMATION

At no time should you submit sensitive personal information to the Websites. This includes your social security number, information regarding race or ethnic origin, political opinions, religious beliefs, health information, criminal background, or trade union memberships. If you elect to submit such information to us, it will be subject to this Privacy Policy.

CHILDREN'S INFORMATION

The Websites do not knowingly collect any personally identifiable information from children under the age of 16. If a parent or guardian believes that the Websites have personally identifiable information of a child under the age of 16 in its database, please contact us immediately at clientsuccess@fasterwaytofatloss.com and we will use our best efforts to promptly remove such information from our records.

CCPA - RIGHTS RELATED TO YOUR PERSONAL INFORMATION

If you are a resident of California, you are entitled to certain information and have certain rights under the California Consumer Protection Act (“CCPA”). Throughout this policy, we have disclosed what information we collect, how it is used, and the types of third parties that may receive your information. Under CCPA, you also have the following rights:

Right to Access – You have the right to request that we disclose certain information to you about the personal information we collect and how it has been used over the past 12 months. After we receive and confirm your verifiable consumer request, we will disclose the following:

  • The categories of your personal information we collected;
  • The categories of your personal information we sold;
  • The categories of any third parties to whom we have sold your personal information;
  • A list of which categories of your personal information we sold to each party; and,
  • The categories of your personal information we disclose for business purposes.
  • Right to Deletion – You have the right to request that we delete your personal information.

    Please note that this right does not apply when we need to retain your personal information in order to do the following:

    • Provide goods or services to you;
    • Detect or resolve security or functionality-related issues;
    • Comply with the law;
    • Conduct research in the public interest;
    • Safeguard the right to free speech; or,
    • Carry out any actions for internal purposes that you might reasonably expect

    Right to Non-Discrimination – You have the right not to be discriminated against for exercising your rights under CCPA. In particular, we may not:

    • Deny you goods or services;
    • Charge you different prices for goods or services, whether through denying benefits or imposing penalties;
    • Provide you with a different level or quality of goods or services; or,
    • Threaten you with any of the above.

    Opt-Out of Sale of Personal Information

    If you would like to opt-out of the sale of your personal information, visit this page: https://www.fasterwaytofatloss.com/donotsell

    How to submit a verifiable consumer request

    To exercise these rights, you must submit a verifiable consumer request to us by:

    • Contacting us at clientsuccess@fasterwaytofatloss.com.
    • Calling us at 727-677-9003

    Please note that only you, or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a request on behalf of a minor child.

    You may only make a request under these rights twice in a twelve-month period. Your verifiable consumer request must:

    Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information (or that it is an authorized representative acting on your behalf);

    Describe your request with sufficient detail that allows us to properly understand and respond to it.

    RNotice for Nevada Residents

    Pursuant to Nevada SB 220, Nevada residents may opt out of the sale of any personal information. As described above, your personal information may be shared with third-party vendors and service providers in order to fulfill purchased products or to communicate with you. TMS does not sell your personal information under the NPICICA. If you have any questions regarding our usage of your personal information, please email clientsuccess@fasterwaytofatloss.com.

    CONTACT INFORMATION

    At any time, please contact us at clientsuccess@fasterwaytofatloss.com for questions related to this Privacy Policy.

    Last updated: July 2021